Browsing: Marketing Technology
Introduction Marketing attribution is the process of determining which marketing efforts are driving conversions and sales. By understanding the impact…
Given that this is a coin and it’s about your company, we can also say one side is very human…
Email marketing is a crucial aspect of any business’s digital marketing strategy. Choosing the right email marketing software for your…
As September rolls around, that familiar ‘new school year’ feeling is in the air. Whether you’ve been soaking up the…
Data-driven marketing is revolutionizing the way businesses connect with their customers. By leveraging data and analytics, companies can better understand…
Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using…
Social media has become an integral part of our daily lives, both personally and professionally. With the rise of social…
In today’s competitive marketplace, standing out and capturing attention with marketing and advertising activities is challenging. Leaving a lasting impression,…
Introduction Marketing technology, or Martech, has revolutionized the way businesses reach and engage with their customers. With the right Martech…
Enterprise AI decisioning platform and CRM Pega recently launched the latest version of its Infinity platform, Pega Infinity 24.2. This…