![[keyword]](https://news.provenroi.com/wp-content/uploads/2024/11/Is-Threads-Dead-And-What-Does-the-Future-Hold.webp "Is Threads Dead? And What Does the Future Hold?")
Early Warnings and Decline
Those early warnings proved to be the truth. The number of daily active users on Threads has dropped by 82% over the following months after its launch – Which is considered a huge number!
Potential Comeback
However, there have been recent signs that Threads may be up to a comeback. The platform announced a slew of new features, including:
- Web Version and EU Launch: The brain behind Threads recognized the importance of a desktop experience, so Threads introduced a web app.
- Even though the desktop version of Threads looks great, it didn’t succeed in attracting new users other than mobile users who also use the desktop.
- Threads plans to launch in Europe as soon as possible, but regulatory hurdles prevented this from happening soon.
- Focus on Communities: Like Facebook and other social media platforms, Threads seems to be shifting focus towards building communities around shared interests. This move could establish Threads as a different platform than X, which has a more public focus.
- Monetization Options: Rumors are suggesting that Threads might be exploring revenue streams because monetization is crucial for long-term sustainability. It’s also a question of whether Threads will enter the Meta Ads platform as a new placement like Facebook and Instagram.
Watch the Rise and Fall of Threads
In this video, you can see more about the rise and fall of Threads:
FAQs
1. Why did Threads experience an 82% drop in daily active users?
Threads experienced a significant drop in daily active users due to various factors such as lack of desktop experience, regulatory hurdles in Europe, and a shift towards building communities.
2. How does Threads plan to attract new users?
Threads plans to attract new users by introducing a web version, focusing on building communities, and exploring monetization options for long-term sustainability.
3. When will Threads launch in Europe?
Threads aims to launch in Europe as soon as possible, but regulatory hurdles have delayed the process.
4. What sets Threads apart from other social media platforms?
Threads aims to differentiate itself by focusing on building communities around shared interests and exploring new monetization options.
5. Will Threads enter the Meta Ads platform for advertising?
Rumors suggest that Threads might explore entering the Meta Ads platform as a new placement for advertising, similar to Facebook and Instagram.