Action
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Paid Advertising and PPC
Google Enhances Demand Generation Advertising Tools as Video Action Campaigns are Phased Out
Google Announces Updates to Demand Gen Advertising Platform The Latest Developments Google has recently unveiled a series of updates for…
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Paid Advertising and PPC
Google adds WhatsApp ‘conversation started’ conversion action
How it works Google Ads has unveiled a groundbreaking feature called “conversation started,” triggered when users interact with WhatsApp message…
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Paid Advertising and PPC
Google faces £7 Billion UK class action over search monopoly
Google is currently embroiled in a £7 billion ($8.8 billion) class action lawsuit in the UK, with accusations of abusing…
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E-commerce and Retail
Action Steps for Bing’s AI SEO Guidelines
Bing has been making strides in developing AI-powered search solutions. It recently provided the index for OpenAI’s SearchGPT and launched…
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SEO
Turning Insights into Action: Benchmarking & Strategic SEO
SEO is not just about optimizing for search engine rankings. It’s also about understanding your audience’s needs and providing solutions…
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