brands
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Alternative Platforms for Brands and Merchants to Reach Customers
TikTok made a comeback yesterday after being pulled down in the morning and restored in the afternoon with a notice…
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Case Studies and Success Stories
5 Successful Collaborations Between Cosmetic Brands and Influencers
Kylie Cosmetics x Kylie Jenner Image: kyliecosmetics.com Perhaps one of the most successful collaborations in recent years, Kylie Jenner’s partnership…
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E-commerce and Retail
How To Make Money With SEO: Tips for Ecommerce Brands (2024)
One way to tap into the lucrative ecommerce market is by attracting people to your online store through search engine…
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Digital Marketing
How 5 Travel Brands Inspire Dreams With Powerful Storytelling
The Wheel the World campaign was recognized at the 2024 Content Marketing Awards for its commitment to promoting accessible travel…
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E-commerce and Retail
Holiday 2024 Marketing Campaigns from Top Brands
Get ready to be inspired by some of this year’s most exciting holiday campaigns. In 2024, leading global brands are…
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Paid Advertising and PPC
Building a PPC roadmap for new brands: 10 questions to ask
When brands decide to embark on a PPC program, it’s common for them to be eager to get started right…
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Data Driven Marketing
2024 elections playbook works for brands too
The 2024 U.S. presidential campaign reached a significant milestone this week with the first televised debate between the major-party candidates.…
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Paid Advertising and PPC
Q5 (Dec. 25- Jan. 1) ads can pay off big for brands
Introduction As the holiday season comes to a close, many brands tend to reduce their paid search ad spending, creating…
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Paid Advertising and PPC
YouTube unveils new tools to help brands tap into creator content & Shorts ads
YouTube is rolling out new features aimed at making its platform more advertiser-friendly. Key initiatives include: Customized Ad Placements YouTube…
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Marketing Technology
Why SaaS brands need a story that connects, not just converts
When it comes to B2B SaaS, it’s common to get caught up in focusing solely on product features and tangible…
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