easier
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Paid Advertising and PPC
Easier consent management comes to Google Tag UI
Streamlining Consent Management Across Google Platforms Google recently introduced an integrated Consent Management Platform (CMP) setup in the Google Tag…
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E-commerce and Retail
Why is the IAB suing to block the FTC rule making it easier to cancel subscriptions?
Last week, the IAB, along with trade groups NCTA and ESA, filed a lawsuit challenging the FTC’s new “Click to…
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