Tracking
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Paid Advertising and PPC
Google Ads streamlines conversion tracking with enhanced tag manager feature
Google Ads Introduces Codeless Event Creation for Lead Form Submissions Google Ads has rolled out a new feature in Tag…
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E-commerce and Retail
Unlocking the Power of Brand Tracking: 4 Proven Strategies
Building a brand or enhancing a brand’s reputation is crucial for sustainable growth and long-term success. It involves establishing a…
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Emerging Technologies
Top 10 Email Tracking Software for Optimizing Campaigns
I am passionate about emails. As a marketer, email outreach is more than just a task on my to-do list—it…
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Data Driven Marketing
Tracking Success: 3 Essential Areas for Brand Monitoring
The Importance of Brand Monitoring Understanding Customer Sentiment Brand monitoring is more than just responding to comments that mention your…
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Paid Advertising and PPC
Microsoft revamps advertising tracking, consent features
Microsoft Advertising Updates: Enhancing Household Attribution and Compliance Microsoft is introducing significant updates to its advertising platform, with a focus…
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